How Not to Fail at E-Commerce

How Not to Fail at E-Commerce

Once upon a time, if you had a decent product, a website, and paid an SEO person a few bucks a month, it rained money. Those days are over. It’s still possible to be small and make a good living from selling products via a website, but it takes diligence and...
Scaling Up a Very Small Business is Hard

Scaling Up a Very Small Business is Hard

Growing a “one-person” business is hard to do but not impossible. A perennial problem is maintaining a balance between taking care of the business you have while continually working to build a pipeline of new clients and contacts. In my content marketing and project...
The Small Organization’s Plan to Make Online Content Pay

The Small Organization’s Plan to Make Online Content Pay

Concise, meaningful content (words and images) is how you tell your customers, clients, and everyone else why and how you are valuable. Digital and print are integral to a successful marketing strategy. It does not have to consume all of your time or resources to get...

Network Marketing That Won’t Turn-Off Your Friends

Network marketing remains popular, especially for food supplements and cosmetics. Many find themselves drawn to a product and a friend who’s done well selling the product. There are a few critical tips for effectively marketing anything, whether a distributorship for...