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The first thing you want is valuable information. Then your landing page or blog post should be peppered with your five to ten max key words. Note – peppered, not blasted.

A good page or post ranges from 250 to 600 words.

People only read about 20 percent of the words. Treat each word like gold.

Google likes landing pages dedicated to one key word. Not that you can’t thread your secondary key words throughout the text but don’t try to mash all your key words into every page.

Your goal is to communicate well with a desired audience and ensure site crawlers find and index your site.

This process is not complex but can be time consuming, if you are not a writer.

Not sure about key words?

Read the next post – How to develop spot-on key words