by west65inc | Sep 2, 2015 | Blog
Customer service used to be about your relationships with people that were doing business with you or might do business with you. Back then, you had face-to-face, phone, or mail. Now we live in the Digital Age and have Customer Relationship Management (CRM). What’s...
by west65inc | Jul 28, 2015 | Blog
Political pundits aren’t the only people predicting a crash for Donald Trump. Marketing and Branding experts also predict “The Donald” may soon regret his 2016 presidential run. There are small business branding lessons worth teasing out of Trump’s approach. Love him...
by west65inc | Jul 28, 2015 | Blog
Web analytics software is ubiquitous. If you’ve spent thousands of dollars creating a virtual store, it makes sense you’d want to know who’s coming, what makes them buy something, and more importantly why did they leave without at least contacting you. Reportedly,...
by west65inc | Jul 28, 2015 | Blog
Chris Zona, Manager of Global Brand Management for Volvo’s Mack Truck Division, sat down with us to discuss in-house versus outsourcing for marketing and, of course, branding. (Please check out chriszona.com for great personal web design and content ideas). Remember...
by west65inc | Jun 23, 2015 | Blog
Guest post By Dennis Barber , DMB Web designs Today, if you are in some form of business, you need a website. According to Research Local, 85 percent of consumers are searching online for products and services. Many people are selling websites either custom,...
by west65inc | Jun 22, 2015 | Blog
Content marketing turns your knowledge and value propositions into inspirational stories and images that pull people into engaging with your brand. Done right, content marketing will enhance and likely boost your sales. As a niche, content marketing is the offspring...