by west65inc | Mar 22, 2014 | Blog
If the responses you get from your communication (email, voice mail, newsletter) are not what you want, try the simple steps outlined here. Long before the internet, effective communicators knew that the power of persuasion is in the story, not the story teller. In...
by west65inc | Mar 15, 2014 | Blog
As technology expanded, so did our obsession with time management (recently dubbed energy management). At the root is a desire to be happy. In our heart we hope that if the business succeeds, we’ll change the world and make a good living. The steps to getting what’s...
by west65inc | Mar 7, 2014 | Blog
Gus Kroustalis, SEO specialist with Beacon Technologies in Greensboro, NC, says that spreading your keywords and keyword phrases around multiple landing pages is a good SEO habit. A rule of thumb when building web pages to generate interest in a product or service is...
by west65inc | Mar 1, 2014 | Blog
The first thing you want is valuable information. Then your landing page or blog post should be peppered with your five to ten max key words. Note – peppered, not blasted. A good page or post ranges from 250 to 600 words. People only read about 20 percent of the...
by west65inc | Feb 13, 2014 | Blog
1. Let’s start with three words: Content is king. Even in a digital world, principles remain the same. Search engines, like people, reward value. If you are going to invest in a website, is it not worth investing a little more to ensure it serves the intended...
by west65inc | Feb 11, 2014 | Blog
In a Digital Age, you often meet people virtually. Your written words will be how they assess who you are and your credibility. Margie Clayman, marketing guru, says, “What you write is often your handshake today.” I’m a North Carolina based...
